VICTORIA’S SECRET DIRECT, MARKETING COPYWRITER, NEW YORK, NY (2010 – 2011)

Worked closely with Marketing Department to gather and organize technical information and translate it into easy-to-understand, compelling copy. Wrote brand-right copy and concepts for marketing materials. Reviewed marketing, cover messages, bind-ins, CRM and order forms for all catalogues. Wrote, edited and updated beauty copy, CRM, legal disclaimers, gift card box inserts, merchandise credit carriers and package inserts. Attended weekly marketing and traffic meetings. Assisted with creative marketing concepts and patterning for upcoming seasons.